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	<title>r. carey gersten &#187; not-for-profit</title>
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		<title>Nicholas Kristof&#8217;s Advice for Saving the World</title>
		<link>http://www.rcareygersten.com/nicholas-kristofs-advice-for-saving-the-world/</link>
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		<pubDate>Wed, 09 Dec 2009 18:08:30 +0000</pubDate>
		<dc:creator>Carey</dc:creator>
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		<guid isPermaLink="false">http://www.rcareygersten.com/?p=830</guid>
		<description><![CDATA[What would happen if aid organizations and other philanthropists embraced the dark arts of marketing spin and psychological persuasion used on Madison Avenue? We&#8217;d save millions more lives. By Nicholas D. Kristof &#124; Outside Online &#124; December 2009 In 2004, I visited the Darfur area three times, trying to bear witness to the slaughter of [...]]]></description>
			<content:encoded><![CDATA[<p>What would happen if aid organizations and other philanthropists embraced the dark arts of marketing spin and psychological persuasion used on Madison Avenue? We&#8217;d save millions more lives.</p>
<p>By Nicholas D. Kristof | Outside Online | December 2009</p>
<div id="attachment_831" class="wp-caption alignleft" style="width: 209px"><img class="size-medium wp-image-831" title="Post-OutsideDec09" src="http://www.rcareygersten.com/wp-content/uploads/2009/12/Post-OutsideDec09-199x300.jpg" alt="The author reporting in the Democratic Republic of Congo (courtesy of Everett Collection)" width="199" height="300" /><p class="wp-caption-text">The author reporting in the Democratic Republic of Congo (courtesy of Everett Collection)</p></div>
<p>In 2004, I visited the Darfur area three times, trying to bear witness to the slaughter of children and the burning of villages. I stepped over the desiccated carcasses of camels and goats to interview survivors still in hiding. I interviewed people who had seen men pulled off buses and killed because of their tribe and skin color, and I spoke to teenage girls who had been taunted with racial epithets against blacks while being gang-raped by the Sudanese-sponsored Arab militia, the janjaweed.</p>
<p>I was enraged by what I found and, as a New York Times columnist, wrote time and again about these atrocities on the op-ed page. Yet at first the public reaction seemed to be a collective shrug: Too bad, but isn&#8217;t that what Africa is always like? People slaughtering each other? Anyway, we have our own problems.<br />
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Read on: <a href="http://outside.away.com/outside/culture/200912/nicholas-kristof-philanthropy-advice-1.html?utm_source=Outside&amp;utm_medium=email&amp;utm_campaign=Dispatch" target="_blank">http://outside.away.com/outside/culture/200912/nicholas-kristof-philanthropy-advice-1.html?utm_source=Outside&amp;utm_medium=email&amp;utm_campaign=Dispatch</a></p>
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