“No longer do you build discrete components and initiatives – a website, a product, advertising messages/campaigns – you now need to build a dynamic socially networked ecosystem of give and take, your web as the plasma-like glue that holds it together, delivering content and experience with many tentacles that, if you emotionally resonate with wants [...]
Jun
25
2009
25
2009
Jun
17
2009
17
2009
Let’s Get Small Can ‘hamster power’ help save the West’s landscapes — and the world?
In the spring of 2003, Dan Fink got a hamster named Skippy to power a nightlight. It took some imagination. First, Skippy had to be no ordinary hamster, but one of the Syrian variety, a breed that runs particularly fast and goes all night. Next, for all his relative speed, it turned out Skippy could [...]
Jun
16
2009
16
2009
Where not to cycle!
Fewer Cars, More Traffic Fatalities
Nearly half of the 1.2 million people killed in traffic accidents around the world each year are not in cars. They are on motorcycles and bicycles or walking along roadsides.
http://www.washingtonpost.com/wp-dyn/content/article/2009/06/15/AR2009061501544.html?wprss=rss_health
Jun
16
2009
16
2009
Boy discovers microbe that eats plastic
PhDs have been searching for a solution to the plastic waste problem, and this 16-year-old finds the answer.
http://www.mnn.com/technology/research-innovations/blogs/boy-discovers-microbe-that-eats-plastic
Jun
4
2009
4
2009
Cyclic Upturn: Bike boost would give Eugene big economic stimulus by Alan Pittman
If Eugene increased biking to just half the rate in Amsterdam, the city would enjoy more than $212 million a year in local economic stimulus, an analysis of traffic cost data shows.
http://www.eugeneweekly.com/2009/06/04/coverstory.html
Jun
3
2009
3
2009
How sweet it is… The economics of beekeeping in Oakland
Khaled Almaghafi’s red pickup truck, parked along Telegraph Avenue, was attracting bees. Where they came from was unclear — nearby there was only the California Highway Patrol offices, a funeral home and the concrete monolith of highway 980, none of which were harboring bees. Yet the insects had arrived, possibly attracted to the tall, slender [...]